Pitch: Character sketches for the children’s book ‘The Tin Snail’, commissioned by Random House Publishing.
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Sketches for ABA | The Business Brand Agency’s business pitch for project ‘Paradigm’, from the Social Housing Association. The brief: To create character sketches to go on ‘Personality cards’ and create a farm scene to show how these different personality types with different skill sets can work together to create a thriving community. Paradigm exists to create environments in which its tenants and employees can thrive and flourish. Instead of the sense of hopelessness and despair which can characterise social housing, Paradigm works to bring life, vitality and fruitfulness. Every member of the Paradigm team has a vital role to play in order for this goal to be achieved. The Shepherd George is a shepherd. He’s been a shepherd for years, and he enjoys looking after his flock. The sheep are almost like family:- he knows their personalities, and how to handle them. If it was up to George, he would spend his whole working life making sure his sheep were as contented as they could be. But George often finds himself under pressure from the farmer, who relies on wool from the sheep for an income. He wants George to keep the sheep close and clean; he worries George treats them like animals in a […]
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